A modern pick-up evolved for work, family and play. More sophisticated and even more practical than ever. #NextGenRanger
Owners from farmers to families have made the Ford Ranger Europe’s best‑selling pick-up, and it’s as comfortable reaching remote fields or forests as it is taking children and their sports kit to weekend matches. Now, we’re sharing the first details of our smartest, strongest, most versatile Ranger yet.
To find out what customers really want from their pick-ups, we conducted over 5,000 interviews and dozens of workshops. As a result, Ranger is loaded with smart technologies and useful features to make every day easier.
For example, owners often climb onto the rear tyres to load cargo, so Next‑Gen Ranger includes a step to help them avoid treading on muddy tyres to get into the load bed. The tailgate is also now a mobile work bench complete with clamps and rulers to help tradespeople and DIY projects.
Customers also said pick-ups need to look bold and tough, so our designers made it longer and wider than the current model for a stronger look. A new grille, headlights and distinctive C-shape daytime running lights enhance Next-Gen Ranger’s head-turning appeal.
Inside, we’ve blended comfort and durability with a new portrait touchscreen, digital gauges and premium soft-touch materials.
And because the pick-up will need to move heavy loads and cross demanding terrain, we’ve introduced a powerful V6 turbodiesel engine. Confident off‑road performance comes from a clever new all‑wheel drive system with a simple “set and forget” mode for grip in changing conditions.
Contact our dedicated team to book a test drive in the New Generation Ford Ranger on 028 8772 3376 or enquire below.